We design and build

Marketing databases
Single customer view
Prospect pools
Data analysis
Reporting automation tools

We support and maintain

Database hosting
Database maintainence
Campaign planning
Data processing
Business intelligence reporting

We advise and consult

Project management
Data sourcing
Data product feasibility
Loyalty/CRM strategy and implementation
Supplier evaluation
Data planning



Approved Apteco FastStats Partner since 2007

Project management

We have so much to thank Henry Gantt for – where we would be without one of his amazing charts?! Project management has its roots in scientific management, a study which came to the fore in the late 19th century, when academics and practitioners were looking for ways to increase productivity.

There are a host of methodologies, so it’s important to select the most appropriate for the project and the organisation. We have managed a number of large database projects for our clients, designing the approach with their needs, culture and budget uppermost in our minds. Click here to read all about the Pell & Bales Harvest project.

If you’re curious about project management approaches, have a look at these sites:

http://www.businessballs.com/project.htm
http://www.ictknowledgebase.org.uk/projectmanagementmethods

We won the Best Use of FastStats 2011 award, which we could never have done without the amazing support of Aszent and their FastStats design. Thanks to Aszent’s expertise we have been able to develop exciting and innovative marketing communications plans, with FastStats the centrepiece of all our activity. — George Gee, CRM & Loyalty Manager, Costa Ltd


Call Aszent on 07887 653595