We design and build

Marketing databases
Single customer view
Prospect pools
Data analysis
Reporting automation tools

We support and maintain

Database hosting
Database maintainence
Campaign planning
Data processing
Business intelligence reporting

We advise and consult

Project management
Data sourcing
Data product feasibility
Loyalty/CRM strategy and implementation
Supplier evaluation
Data planning

Approved Apteco FastStats Partner since 2007

Data planning

Our approach to data planning isn’t focused on selecting cold lists: it’s about using what you already have as wisely and cost-effectively as you can. We’ll help you find untapped seams of opportunity in your customer database, through rigorous evaluation and analysis of your data.

In fact, we created a service that helps clients find a way through the data – it’s called Data Forensics and it tells you about the quality of your data and how to improve and use it. And it’s free. Through our partner, iris nation, we helped HMRC find the best targets for a couple of their campaigns – read about it here.

We want to say a huge THANK YOU for all your work on our Supporter Survey…we have learned a lot about our Supporters and have already been able to make better informed decisions based on the results. — Clare Walsh, Fundraising manager, Send a Cow

Call Aszent on 07887 653595